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Data-powered people

  • Starbucks partners with Chinese social media platform to offer personalised songs

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  • Optimizely’s meteoric rise to overtake Google & become the world’s leading web optimisation solution

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  • Overcoming some of the problems of Big Data

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  • EMI's hackathon discovers how to predict who will love a song

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  • Walmart proves value of semantic search

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Frictionless commerce

  • How fashion fans in India staged the first Tweeple Powered Billboard

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  • Samsung’s NFC-enabled interactive posters boost sales like never before

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  • Apple and Amazon accelerate e-commerce adoption in Brazil

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  • Danish retailer launches slick interactive video

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  • HTC pushes new smartphone via live Facebook chat shows

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Multi Screen

  • Mini gets multi-screen interaction with the help of Shazam

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  • Multiscreen activity for UK TV show drove almost £1m savings in government healthcare costs

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  • Microsoft: Shazam’s the tip of the iceberg of where we’ll go with second screen

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  • Mercedes Benz drives engagement through second-screen ad experiment

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  • Shazam is "pushing the needle back to owned media"

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Natural interfaces

  • Frijj uses face recognition to make you smile

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  • eBay’s shop window gets an interactive make over

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  • Old Navy partners Shazam to link TV ads to mobile

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Social re-engineering

  • Facebook – UK brands lead CRM, & how SMEs can really flourish

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  • Facebook and transparency pushes Belgium beer brand to top spot

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  • How an interactive music video led to sold out Nokia handsets

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  • How fashion fans in India staged the first Tweeple Powered Billboard

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  • Starbucks partners with Chinese social media platform to offer personalised songs

    view

The new customer journey

  • Shoe campaign in Israel shows Instagram has legs

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  • VW drives new interest to the brand with the People's Car Project

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  • Coca-Cola brings downloading songs to new heights in Colombia

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  • Oppo and Leonardo DiCaprio's personalised story-telling adventure

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  • Burberry uses Twitter to stream fashion show in real-time

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Useful brands

  • Multiscreen activity for UK TV show drove almost £1m savings in government healthcare costs

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  • Turkish university uses Facebook's timeline to gamify the future

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  • How Google & AKQA are showcasing inspirational digital innovation

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  • Toyota outsmarts Google in street view stunt

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  • Hospital uses gamification to help ease patient suffering

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